We teamed up with astrology illustrator, Check-In Mela, to create Blue Moon’s custom label for a brand activation on a full moon. Needless to say, the lucky bottles were sold out in less than 2 hours.
Blue Moon x Check-In Mela           
Brand Activation
Creative Direction







                   


Credits:
Agency: Buena Vibra
Creative Director: Ilia Márquez
Copywriter: Ilia Márquez
Art Director: Hanky Lenon
Account Executive: Lia Machado

Bilingual Copywriter and Creative Storyteller
San Juan, P.R.